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Browsing All posts tagged under »Communication«
is your spokesperson ready to engage with the media?
As always, let´s begin with strategy. The whole objective of training your company´s spokesperson is to position him (let´s assume he´s male) as a thought leader within your industry, create visibility for your brand and establish him as a Subject Matter Expert. To get there, you need to know a couple of things. The first […]
happy staff= increased revenue
April 11, 2011
What I told you that focusing your resources into making your employees happy would increase your profits? Would you invest part of your corporate budget on this effort? How important is it to connect the dots in today’s economic uncertainty? Business dynamics have changed in the last few years: from fax and landline to social […]
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diane noboa 
April 26, 2011
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